We monitor your campaigns 24/7 and block fraudulent non-human and low-quality users from clicking on your ads. There are two ways this works. First, we generate invalid audience lists using your tag manager. You can use these lists to de-target fake and low-quality traffic across all your major buying channels. Second, you can use our analytics suite to understand where fraudulent and low-quality traffic is coming from and react accordingly e.g. by shifting budgets to campaigns that drive more human traffic.
During and after the free trial period you can upgrade to our monthly or annual packages. If you don’t want to continue, the account will simply run out and you will of course not be charged (there is no need to enter your credit card to create a free account).