Fraud Detection in Online Marketing

Did you know that bots account for half of all internet traffic? This affects all verticals from E-commerce to Travel to Finance. Take a look at the bigger picture and one thing is clear: this affects all marketing activities as bots view and click on online ads, burn through digital marketing budgets and skew analytics like GDPR consent and conversion rates.

In this webinar you’ll learn:

  • Why bots are coming to your site
  • Impact on GDPR consent rates
  • 3 tips on how to detect and reduce fraudulent traffic without any additional cost

Tilman Pfeiffer

Tilman Pfeiffer

Co-Founder & CEO
fraudØ GmbH

Mischa Rürup

Mischa Rürup

Founder & CEO
Usercentrics GmbH

Jessica Benne

Jessica Benne

Host of “Tech That Talks”
Usercentrics GmbH

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How much of your marketing is wasted on fake traffic?

1%, 4%, 36%?

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fraud0 is currently only available for enterprise clients and will launch soon for SME clients.

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